FIYTA Precision Technology Co., Ltd.
Summary
Revenue :
000,000 M USD
Finance :
000,000 M USD
Earning Cap :
000,000 M USD
Invest :
000,000 M USD
R & D :
0000 People
Growth :
00% AGR
DIGDAL CAP
Overview
| General Introduction | Feiyada Precision Technology Co., Ltd. was founded in 1987 and is one of the main investment enterprises of AVIC International, a subsidiary of the Aviation Industry Group. In 1993, Feiyada was listed on the Shenzhen Stock Exchange (stock code: 000026. SZ), becoming one of the first listed companies in Shenzhen and the only listed company in the domestic watch industry. Feiyada adheres to brand strategy and innovation driven, focusing on the watch industry with precision manufacturing technology, forming two core businesses of its own brand watch research and development, design, manufacturing, sales, service, and watch retail. Over the years, the company has formed a group of high-end customization, precision craftsmanship, traditional culture, popular fashion, intelligent wear and other brand groups. Among them, "Feiyada" is a leading domestic watch brand that has provided aerospace wear watches for China's manned spaceflight. The brand covers more than 30 countries and regions such as Southeast Asia, the Middle East, and Europe and America, with over 3000 retail stores in China, covering high-quality commercial districts in first tier cities, and is widely loved by tasteful individuals. In 2011, as the first international watch brand originating from China, it entered Hall 1 of the Basel Watch Exhibition in Switzerland; Selected in the "Made in China" brand plan of the Ministry of Commerce in 2017; In 2019, as the only representative brand in the watch industry, Feiyada was listed as the "70th anniversary brand of the founding of New China". The company also has multiple sub brands in the Chinese watch industry, including the high-end designer brand "Muyang Shiji", the Swiss high-end brand, the simple and fashionable "Weilushi", the modern expression of Eastern aesthetics "Beijing Watch", and the sports intelligence "Jeep", forming a brand group with differentiated positioning. In terms of retail channels, "Hengli", as one of the top watch retail and service channels in China, covers more than 60 cities across the country and has over 200 chain stores; Established to meet the needs of new consumer trends and position itself as a mid to high-end brand, "Bo Guan Biao Xing" currently has 170 stores; With the rapid development of the Internet, in recent years, the company has vigorously developed its e-commerce business, entered mainstream e-commerce platforms in China, and started exploring smart retail. The company has basically formed a three-dimensional channel network covering both online and offline, as well as cross-border and internal channels. Focusing on the watch industry, the company has created a backend support platform of "R&D+design+manufacturing", which has developed professional watch making capabilities. The company has one national industrial design center, one certified enterprise technology center, and two high-tech enterprises. |
| Headquarter | Shenzhen |
| Establish Date | 3/30/1990 |
| Listed Code | 000026.SZ |
| Listed Date | 6/3/1993 |
| Chairman | Zhang Xuhua. |
| CEO | Pan Bo. |
| Website | www.fiytagroup.com |
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