Revenue : 000,000 M USD
Finance : 000,000 M USD
Earning Cap : 000,000 M USD
Invest : 000,000 M USD
R & D : 0000 People
Growth : 00% AGR



General Introduction Baoxiniao Holdings Co., Ltd., established in 1996, is a joint-stock enterprise with clothing as its main business and involvement in the investment field. In 2007, it was listed on the Shenzhen Stock Exchange. At present, the company has over 1500 sales outlets that integrate online and offline, as well as three major production bases in Wenzhou, Shanghai, and Hefei. With an annual retail revenue of over 5 billion yuan, it ranks among the top 100 enterprises in the Chinese clothing industry. Baoxiniao Holdings has five business segments, including Baoxiniao Headquarters, Phoenix International Headquarters, Phoenix Sales Headquarters, Baoniao Headquarters, and Baoxiniao Venture Capital. Baoxiniao's headquarters meets the clothing needs of mid to high-end business people by operating its own brand, including the original brand SAINTANGELO, professional customized brand SOLOSALI, and fashionable British golf brand HenryGrant. Among them, the main brand, Baoxiniao, has been awarded multiple highest honors in the domestic clothing industry, including "China Famous Trademark", "China Famous Brand", "China Clothing Brand Quality Award", "China Youth's Favorite Clothing Brand", and "National Inspection Exempt Product". Phoenix International Headquarters aims to introduce, expand, and operate international high-end fashion brands to meet customers' diverse fashion needs. Currently, its main operations include Italian luxury brand TOMBOLINI, Italian shirt brand CAMICISSIMA, known as the "father of shirts", Korean British leisure brand HAZZYS, French fashion outdoor sports brand LAFUMA, and other brands. The Phoenix Sales Headquarters is mainly responsible for the construction and operation management of online and offline omnichannel sales networks for various retail brands, taking on the driving role of locomotives, and leveraging the collaborative advantages between various brands. Baoniao headquarters focuses on the high-end customization business of B2B customers, providing customized services to business customers through the high-end professional clothing brand BONO. In 2016, it collaborated with ELITEBASIC, the top Korean school uniform brand, to bring vitality and innovation to the domestic school uniform market. Baoxiniao Venture Capital Platform - Shanghai Junquanxin Investment Co., Ltd. is mainly responsible for Baoxiniao's external investment business, specializing in the interaction between the industrial and capital markets of the invested projects, allowing the industry to leverage capital for rapid development. Optimize industries through investment and strengthen capital through industries. The company combines mobile internet and big data technology to connect online and offline, providing consumers with a comprehensive, multi brand, interactive and service-oriented omnichannel shopping experience. At the same time, with the development of intelligent manufacturing technology, we actively promote internal transformation and upgrading, establish the Cloud Wing intelligent platform, deploy Industry 4.0 intelligent production, and create a "three cloud" intelligent manufacturing architecture system, namely "cloud customization", "cloud factory", and "cloud data", to provide comprehensive and one-stop private customization services for global private customization stores and consumers, fully meeting the personalized and fashionable needs of consumers, Taking the lead in exploring the path of large-scale personalized customization in the clothing industry. In 2015, the company was selected as one of the 100 Internet and Industrial Integration Innovation Pilot Enterprises by the Ministry of Industry and Information Technology. In 2016, it was awarded the title of National Intelligent Manufacturing Pilot Demonstration Enterprise by the Ministry of Industry and Information Technology, achieving a successful transformation from traditional manufacturing to intelligent manufacturing. Looking forward to the future, Baoxiniao will adhere to the corporate mission of "promoting clothing culture and embellishing a better life", adhere to the core values of "innovation first, striving first", take clothing as its main business, deeply implement the strategy of "multi brand operation and international development", and strive to become a first-class, internationally renowned, and globally competitive large-scale multi brand clothing company in China!.
Headquarter Wenzhou City
Establish Date 6/20/2001
Listed Code 002154.SZ
Listed Date 8/16/2007
Chairman Wu Zhize.
CEO Wu Zhize.

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