Aimer Co.,ltd.
Summary
Revenue :
000,000 M USD
Finance :
000,000 M USD
Earning Cap :
000,000 M USD
Invest :
000,000 M USD
R & D :
0000 People
Growth :
00% AGR
DIGDAL CAP
Overview
| General Introduction | Aimu Co., Ltd. (stock abbreviation: Aimu Co., Ltd., stock code: 603511) is a well-known brand enterprise specializing in the research and development, production, and sales of high-quality personal clothing and its products. Aimu Co., Ltd. has over 20 wholly-owned or controlled subsidiaries and over 300 branches. The company is headquartered in Chaoyang District, Beijing and has 3 national high-tech enterprises under its umbrella. Aimu Co., Ltd., formerly known as Huamei Fashion Factory, a collective enterprise in Chaoyang District, Beijing, was established in 1981. Since 1994, Aimu has undergone three corporate restructurings, and has grown from a small underwear factory to a company with nearly 10000 employees. Since 1993, Aimu Group has established the Aimu brand and continued to build brands and categories. After years of development, Aimu Group has achieved a transformation from a single brand to a diversified brand, leading the development of the intimate clothing industry. The company has brands such as "AIMER", "AIMERMEN", "AIMERKIDS", "LACLOVER", "IMIS", "HUXI", "EMPERORIENT", BODYWILD, BECHIC, etc. In terms of categories, the company's product portfolio has gradually expanded from early bras and underwear to multiple categories such as warm clothing, home clothing, other clothing (such as sportswear, swimwear, etc.), socks, home textiles, home accessories, protective masks, etc., in order to explore opportunities for cross selling between different product combinations and different brands. Aimu Group is a professional developer and producer of intimate clothing, with a prominent position in the industry of product design, research and development, and innovation. Aimu Group has successively invested in the establishment of the "Beifu Aimu Lingerie Research Institute" and the "Shouti Aimu Sports Functional Clothing Research Center" to develop high-quality underwear that truly suits consumers' living conditions, continuously satisfying and leading consumption. With an effective independent innovation mechanism, as of December 31, 2020, the company has obtained 294 patents, including 100 invention patents. The company has also actively taken on the responsibility of industry construction, leading or participating in the development of 2 national standards, 15 industry standards, and 6 group standards, making contributions to the progress of the intimate clothing industry. Aimu Group is an innovator in brand marketing. The company's sales business covers nearly 300 cities in China, while also expanding into overseas markets. Aimu Group has built a dynamic omnichannel sales system and innovatively strengthened physical retail terminals; Continuously exploring and practicing in smart new retail fields such as big data applications, artificial intelligence, and the Internet of Things; Aimu Group starts from consumers, integrates resources across borders, and continues to provide personalized new shopping experiences and services for consumers. Aimu Group has two major industrial tourism production bases: Jiangsu Suzhou Aimu Ecological Factory, which focuses on ecological environment creation, and Beijing Shunyi Aimu Fashion Factory, which features fashionable art and modern architecture. Aimu Group adheres to high-end manufacturing and integrates green concepts such as energy conservation, process ecology, and environmental friendliness in its production; In recent years, we have strengthened intelligent manufacturing, launched C2M customization laboratories and intelligent rhythm production workshops, and created a fast response model for domestic underwear customization. Aimu Group actively fulfills its corporate social responsibility, promotes mutual benefit and win-win cooperation with consumers, suppliers, partners, and shareholders, and works together to create a better life. In terms of social welfare, we have been caring for women's health and funding education for a long time. In 2013, we contributed to register the "Love Charity Foundation" with the Ministry of Civil Affairs. The foundation is now a 3A level social organization in China. It has helped build seven Love Primary Schools in Liangshan Prefecture, Sichuan Province. By the end of December 2020, nearly 30000 women who lost their breast cancer had been helped to rebuild their self-confidence through donation of free breast milk. In terms of caring for women's development, in October 2018, Aimu Group signed a strategic partnership with the China Women's Development Foundation to establish a caring for women's health. In terms of social and environmental responsibility, in 2020, the company launched the "AIMERRENEW" Aimu Environmental Protection Plan, integrating carbon neutrality and green environmental protection into its various brand products, guiding consumers to pay attention to the natural environment, and conveying the concept of sustainable development and green environmental protection. Aimu Shares was listed on the main board of the Shanghai Stock Exchange on May 31, 2021, and its entry into the capital market has made the company more transparent to the world and the public, gaining more like-minded friends. At the same time, it has also given the company more missions and responsibilities, inspiring Aimu Shares to continuously enhance its strength and better share its business results with the whole society. Aimu Group's vision is to become a leading brand in the underwear industry, a vibrant Chinese brand, and a sustainable enterprise.Aimu Group will always adhere to the corporate mission of "creating beauty and conveying love", and achieve the pursuit and creation of "beauty" by continuously creating high-quality, fashionable, healthy, technological, and artistic products and experiences that meet consumer needs, conveying care for global consumers. |
| Headquarter | Beijing |
| Establish Date | 10/13/1981 |
| Listed Code | 603511.SH |
| Listed Date | 5/31/2021 |
| Chairman | Zhang Rongming. |
| CEO | Zhang Rongming. |
| Website | www.aimer.com.cn |
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